Ecommerce Imagery
At Autumn Works, we create high-impact e-commerce imagery that blends stunning still photography with dynamic video to bring products to life while staying true to brand values. Working with some of the world’s biggest brands, we craft visuals that don’t just look good, they sell. Whether it’s, sport luxury automobiles, Jewellery, or high-end consumer goods, our production expertise ensures every image and video is designed to captivate audiences and convert clicks into customers.
Photos
Objectives
Increase recall and brand recognition prior to Peak (Xmas) trading.
Position Surfdome as ‘not just a Summer Brand’
Build awareness Winter Sports Category (Ski & Snowboard).
Communicate Surfdome’s Promise ‘Inspiring today and tomorrow’s riders to get out there and enjoy the ride’.
KPIs
Relative Brand Lift (Youtube): 88.52%
Reach: 2.2M uniques
Impressions: 16M
Meta Ad Recall lift (Meta): 15%
The Concept
Motivate Surfdome’s target audience to get off the couch this winter. With Surfdome’s support anyone can take on the cold, wet, winter ahead. Play on Surfdome’s slogan ‘Enjoy the Ride’ with a winter tent-pole ATL strapline ‘Enjoy the Winter’.
Our Role
Strategy
Creative concept
Full Production
Distribution / Media buying